Walk of Beauty in association with Madi International & Salon Educators

Presented by Madi International, the Walk of Beauty has firmly established itself as the definitive hair and beauty show in the Middle East. Featuring the region's leading professional hair stylists and make up artists, this interactive event, launched in 2006, attracts participants from all over the region eager to showcase their creative hairstyling and beauty skills.

Nail It! by OPI

Nail It! by OPI is a series of seminars and workshops culminating in a nail competition. Brought to you by Beautyworld Middle East in association with OPI, the nail competition is for the best professionals in Nail Enhancements, Manicures and Nail Art. more...

Fragrance Station
The Fragrance Station is a simple yet effective way for exhibitors specialising in perfumes and scents to attract more people to their stands.  The idea is simple: At the station, visitors are invited to spray a range of different perfumes and for those they specifically like, they can easily locate the stand number on the bottom of the perfume bottle.  more...